Brand strategy is like a roadmap to the heart and soul of your business - it's the compass that helps you navigate the crowded marketplace and stand out in the most stylish way possible! It's all about finding your voice, crafting a unique identity that resonates with your audience, and unleashing your inner creativity to make your brand shine bright like a diamond. With the right brand strategy, your business can turn heads, break hearts, and conquer the world, one happy customer at a time!

Program development for creative business owners and non-profits is like crafting a masterpiece - it's a chance to unleash your creativity, share your passion, and make a difference in the world! By defining your goals and objectives, identifying your audience, and designing a program that's engaging, impactful, and aligned with your mission, you can create a transformative experience that leaves a lasting impression and inspires change. So grab your paintbrush, your pen, or your guitar, and let your imagination run wild - the community is waiting for what you have to offer!

Bookkeeping might not sound sexy, but it's the secret sauce that keeps your creative business running smoothly and sustainably! It involves tracking your income and expenses, reconciling your bank statements, and organizing your financial records, so you can stay on top of your cash flow and make informed decisions that drive your business forward. With a little bit of creativity and a lot of attention to detail, bookkeeping can be the foundation for your success as a creative entrepreneur!

Managing your finances might seem daunting, but fear not, creative business owners! Budgeting is your BFF, and finance is your fairy godmother, here to help you make your wildest dreams come true! By creating a realistic budget, tracking your expenses, and maximizing your revenue streams, you can turn your passion into profit and build a sustainable, thriving business that makes your heart sing. So don't let the numbers scare you - embrace them, and let your creativity soar to new heights!

Whether it's photography, podcasting, online courses, filmmaking, or any other creative endeavor, there is a lot of foundational work to be done in order to be successful. We want to give you the tools, business education, and support you need to build that foundation to understand how your business model can be a lasting legacy!

Crafting a mission, vision, and values statement might sound like a chore, but for creative business owners, it's a chance to showcase your unique perspective and make a difference in the world! Your mission defines your purpose, your vision sets your sights on the future, and your values guide your actions and inspire your audience. By putting your heart and soul into these statements, you can create a brand that's authentic, inspiring, and memorable - one that reflects your passion, your personality, and your creative vision!

Customer discovery is like a treasure hunt for creative business owners - it's a chance to explore the minds and hearts of your audience and uncover the gems that will make your business shine! By talking to your customers, listening to their feedback, and understanding their fears/pain points, desires, and concerns, you can create products and services that truly resonate and delight. With a little bit of curiosity, a lot of empathy, and a sprinkle of creativity, customer discovery can be the key to unlocking your business's full potential and creating a loyal fan base that adores everything you do!

A brand audit is like a wellness check-up for your creative business - it's a chance to assess your strengths and weaknesses, identify areas for improvement, and make sure you're putting your best foot forward. By analyzing your brand's visual identity, messaging, and overall reputation, you can gain valuable insights into how your business is perceived and how you can stand out in a crowded marketplace. With a little bit of introspection, a lot of creativity, and a dash of magic, a brand audit can help you unleash your business's full potential and create a brand that's as vibrant and dynamic as you are!

Your unique value proposition is like the secret sauce that makes your creative business stand out from the crowd - it's the special something that only you can offer, and that sets you apart from your competition. By defining what makes your business unique, you can create a brand that's authentic, compelling, and unforgettable - one that attracts your ideal customers like moths to a flame and keeps them coming back for more!

Mastering marketing is like finding a key to a world of possibilities. Use content and social media marketing to connect with your audience, build trust, and create a bridge of authenticity. Your brand message is more than words; it's a symphony that resonates with your audience. You're not just promoting, you're inviting them to be part of your creative journey. We’ll help you build a strategy that is compelling, authentic, and builds trust.

A Monthly brunch gathering at You Belong Here. Showcasing local experts and creatives, sharing their knowledge with creatives, aspiring creatives, aspiring entrepreneurs, and businesses. Brunch. Education. Networking.

Past workshops include:

• Brand Messaging

• Customer Discover

• Brand & Design

• Business Banking & Budgeting

• Bookkeeping

• Business Taxes

• Pricing Your Offering

Quarterly Bookkeeping Support Sesh:

Bookkeeping may seem boring, but it's crucial for monitoring and evaluating the health of your business. Understanding your books helps with liabilities, equity, profits, and cash flow. It's essential for growth and preparing for taxes. Join You Belong Here for accountability and support.

Join us every Second Friday of the month for monthly office hours! Our team is here to help you navigate your business, brand strategy, and financials. Perfect for creatives looking for guidance and support. Don't miss out!

Check our Events page for upcoming dates.

Are you ready to take your business idea from concept to launch, but feeling overwhelmed and alone? Don't worry, we've got your back! At You Belong Here, we provide the necessary tools, resources, and unwavering support to help you succeed. Owner Nic Roc is currently taking on two mentees for the calendar year, and the response has been incredible! While we're not accepting any more submissions at the moment, we encourage you to join our newsletter to be the first to know when a spot opens up. Remember, with You Belong Here, you're never alone on your journey to success!

Join In Your Corner at You Belong Here for a morning of inspiration and motivation that will ignite your entrepreneurial spirit. COVID may have created a barrier to human connection, but together we can pick up the pieces and thrive. Whether you pivoted, added services, changed your business model, or started a new business, we understand the highs and lows of entrepreneurship. Let's sit down, coffee cup in hand, and talk about our dreams and goals. Feedback from peers is crucial in running a small business, and this informal discussion group provides a supportive and constructive environment to do just that. Come armed with a goal for the next quarter and make new friends who will help you achieve it. Join us and be part of a community that believes in your success!

Check out our calendar for the next In Your Corner.

You Belong Here is advocating for the economic prosperity of creatives by expanding access to business education resources tailored to the creative arts– bridging the gap between creativity and sustainability.

We want to expand our workshop and business development offerings that we provide locally and launch our creative arts fellowship program (the first of its kind in San Diego County)

The #StartHere Creative Business Fellowship, a 10-week intensive program that centers urban creative artists, to take them from ideation to profitability.

Fellows are going to walk away understanding how they can MONETIZE their creativity by creating a business model, how to price their services and products, how to track their expenses and build profit, protect their Intellectual property, and put together a business plan that will set them up for long-term growth.

Launching Fall 2023! Join the Waitlist here.